GLOBAL PUBLIC RELATIONS CONNECT (GPRC).
New Delhi [India], June 1: The culmination of a 3-day fashion extravaganza — Delhi Times Fashion Week (DTFW), presented by Obello Life, powered by DANJ Entertainment & Co-powered by Cantabil showcasing glitz and glam through the latest trends, exclusive collections, creativity, and elegance not only dazzled the entire fashion world but also paved the way for innovative and sustainable fashion. The star studded fashion extravaganza featured exemplary to exceptional collections, presented and displayed by talented and renowned designer and highly acclaimed models/celebrities.
The high-octane Fashion Festival kicked off May 24 at The Grand in Vasant Kunj and ended on May 26. A host of celebrities and designers made glamorous appearances, as they became the showstoppers for fashion designers flaunting a variety of intricately designed clothing.
On the first Day, designers like Iti Samanta presented handwoven sarees with innovative designs. Silky Nanda presented her new offerings, featuring Palak Tiwari, the youngest showstopper. Ashfaq Ahmed, a designer of evening dresses and cocktail gowns, was next. Later, designer Rajdeep Ranawat showcased his collection -‘Zohra’ which was marked with the highest numbers of presenters/models including Femina Miss India 2023.
The wedding bling took over the second day of the DTFW as Bollywood actress, model Mugdha Godse, and Miss Diva Universe 2018 Nehal Chudasama along with makeup experts and influencers Leena Bhushan and Puniti Chaudhary owned the runway showcasing ‘House of Surya’s premium collection – Nazm – a mix of lehengas and sarees in muted and earthy shades and intricate embroidery. The collections were a reflection of Indian culture and heritage.
Sharing his experience, Raghav Mittal, Chief Creative Director and MD, Surya said, “The collection Nazm’s every outfit was intricately designed and curated for the bride and the family so that they feel like a star when they wear it just as our showstoppers demonstrated.”
Mukesh dube, Arvind ampula and Priya mahaptra presented their trendy and summer-spring collections. Chhattisgarh Tourism’s Bilasa : The Handloom Emporium, presented by Ekta and Kingshuk Akhouri, was a treat for fashion lovers. Dress Code (DC) by designer Sabri Sufi and Arshi Singhal’s collections were another attraction of the day. Prashant Mazumdar’s show was followed by Rashmi Chabra’s presentation of her all-occasion ‘Just Billi’ the athleisure brand, inspired by ‘New Normal’. Danj was the presenter of the grand finale on Day 2.
The third day was dominated by institutional and fashion houses’ presentations paving the way for innovative and sustainable fashion featuring shows by LPU-School of Fashion Design and Technology, Amity University, ‘Zarana’ by Sana Khan, Diadem, Nsam Academy, VIP’s Couture which was presented by designer Vipin Aggarwal. Fashion lovers praised UMB Elegant Monarch and Cantabil for their style and emotion fabrics. The audience was treated to a series of surprises when Kalpana Shukla and Parineeti Chhopra, as well as Aditya Seal, strutted the runway wearing designer outfits. Tytler’s Grand Finale showcased back fabrics in his innovative and extraordinary designs for men and women. Marks and Spencer had already dominated the event by showcasing their wide array of collections, which were crafted with high-quality fabrics and excellent craftsmanship. Marks and Spencer and Siddhartha Tytler have received great responses.
The DTFW’s official PR & Digital Partner, Prius Communication ensured massive outreach of the 3-day fest and garnered immense success in engaging people all over India to add to the grandeur of the event.
“As an official PR and digital partner of DTFW, we got a huge response from all influencers including the media. We are excited to have delivered outstanding results for the event organizer, designers, and industry players and were able to publicize our designers’ unique perspectives on style and innovations that really created a big buzz in the fashion industry,” said Baldev Raj, Managing Director, Prius Communications.
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