Resolute DTF has partnered with long-term consumer Print Intelligent | Print On Demand to launch a pop-up store at Bluewater Buying Centre promoting personalised merchandise themed on ITV2 present ‘Love Island’.
The store permits followers of the present to personalise sure merchandise, together with the well-known water bottles that contestants carry with them within the Love Island villa. Different choices on supply embody hoodies and t-shirts.
For the venture, Resolute has provided its R-Jet Professional DTF UVi printer, which launched to the market earlier this yr. The machine permits for printing on a wide range of surfaces comparable to telephone instances, mugs and water bottles, in addition to gadgets manufactured from plastic, metallic, and glass.
“The R-Jet Professional DTF UVi is properly suited to on-demand personalisation of nearly any exhausting and semi-rigid merchandise within the first official Love Island retailer,” says Colin Marsh, managing director of Resolute DTF.
Jurian van der Meer, govt vice chairman of name licensing at Love Island maker ITV Studios, additionally spoke extremely of the venture and the way it permits followers to get their fingers on personalised merchandise sooner than ever.
“Now, for the primary time, followers will be capable to store in individual and gather personalised merch on the identical day,” van der Meer says, including: “Its a implausible alternative to attach with our viewers in a brand new and thrilling approach.”